Wednesday, April 7, 2010 – After Market Close 

Green Baron New “Stock Pick”

ECOtality, Inc.

(BB: ETLE - $4.60 per share)

www.ECOtality.com

www.etecevs.com

  www.InnergyPower.com    

Common Shares Outstanding / 6.71 million

Current Market Cap / $30.9 million

 52-Week High / $27.59 per share

52-Week Low / $1.85 per share

Average Price / $4.82 (50-day) $7.25 (200-day)

Average Volume / 21,600 (50-day) 43,800 (200-day)

 

ECOtality’s Wholly-Owned Subsidiary eTec Wins $99.8 Million Grant to Undertake Largest Deployment of Electric Vehicles and Charging Stations in U.S. History

CEO Jonathan Read, “Our goal is to facilitate simple, smart and effective transition to electrically-powered vehicles in the United States and around the world”

Recent Key News Announcements:

- ECOtality Files Application to List on NASDAQ

 - ECOtality’s China JV Partner Commits up to $300 Million of its Credit Facility to Finance Electric Vehicle Charging Systems to Accelerate EV Adoption Worldwide

The Green Baron believes if you only buy one “Green Energy” stock in your lifetime, ECOtality (BB: ETLE) should be it and the timing is perfect

It is clear that most governments across the globe support cleaner power and less reliance on fossil fuels.  Companies that can produce scientific advancements to meet this demand will be positioned to encounter incredible growth for years to come.  The Green Baron Report believes the greatest innovations for the next decade are going to come in the production of “Green Energy” and devices to support it. 

Over the past several years, the stock market has become flush with hundreds of companies high on promise but starved for cash in hopes to become the next boon stock in green energy.  It can be challenging to differentiate between the real companies that have true promise, and those that will likely flame out.  We have researched a large number of stocks in this industry, and have had to turn away from most of them since we felt they could not make for the long-term.

Then, we recently discovered a Company that appears to have everything we have been looking for in “Green Energy,” and a recent restructuring has evolved in a way that we believe has created an absolute bargain for our members.  After thorough research and discussions with management, we are confident that this is the best “Green Energy” stock we have ever researched to date, and the timing to accumulate matches our conviction.

The Green Baron Report is proud to announce that ECOtality, Inc. (BB: ETLE) has been officially selected as our 85^th “Stock Pick” since inception and will be added to our storied list of previously profiled stocks on our home page.  Results compiled from the most recent trade possible prior to dissemination of this report to the subsequent high will be monitored at www.thegreenbaron.com.   Although we have very aggressive short and long term expectations for ECOtality, we still suggest our members try to accumulate as close to the profile price as possible.

TRADING NOTES:  ETLE is a fully reporting Company that currently trades on The Bulletin Board and filed to list on the NASDAQ nearly two months ago.  After it was announced that ECOtality’s subsidiary eTec was awarded the grant for just under $100 million last August, it rallied to as high as $27.59 per share on a split adjusted basis (a 1:60 reverse split became effective in November 2009).  From August through November of 2009, ECOtality traded primarily between $7 and $13 per share split adjusted.  For the past three months, ETLE has pulled back some to trade in a range between $4 and $6 per share. 

ETLE is represented by numerous market makers that typically keep spreads tight.  The significant reduction in share count following the reverse split now provides investors the opportunity for sharp percentage price movement on relatively low volume.  We see good support just above $4 per share and some overhead resistance at $7.20 per share.  Another significant announcement or positive development could cause ETLE to jump dollars per share and blow through any resistance.  Approval of NASDAQ listing, possibly imminent, would in all likelihood attract a large number of new investors and cause the shares to stage a huge rally.

ECOtality, Inc. (OTCBB: ETLE) is a leader in clean electric transportation and storage technologies. Through innovation, acquisitions, and strategic partnerships, ECOtality accelerates the market applicability of advanced electric technologies to replace carbon-based fuels.

As the parent company of Electric Transportation Engineering Corporation (eTec) Innergy Power Corporation, and Fuel Cell Store, ECOtality offers solar, hydrogen, fuel cell, advanced battery, electric vehicle and fast-charging products, services and solutions. ECOtality’s main operating subsidiary, eTec, has more than 50 international patents related to its industry-leading fast charge technology and has provided infrastructure for every major North American electric vehicle initiative since 1989.

The Green Baron Report believes ECOtality (BB: ETLE) is attractive for members for a long list of reasons. Below, we have listed our top ten:

1.   The EV Project - $99.8 Million U.S. Grant from the Department of Energy - On August 5, 2009, ECOtality's subsidiary, eTec, was awarded a grant of $99.8 million from the US Department of Energy to undertake the largest deployment of electric vehicles (EVs) and charging infrastructure in history. The Electric Vehicle (EV) Project will include the deployment of 10,950 Level 2 (220V) chargers, 260 Level 3 fast-chargers and 4,700 Nissan LEAF zero-emission electric vehicles in five states: Arizona, California, Oregon, Tennessee, and Washington.

2.   eTec’s Minit-Charger – This line of fast battery charging systems enables a more environmentally-friendly, energy- and cost-efficient means to recharge batteries for electric vehicle (EVs and PHEVS), mobile material handling, airport ground support, and marine and transit applications. eTec’s Minit-Charger technology provides the fastest charge possible while improving overall battery life, preventing overcharging, reducing the need for multiple batteries, and eliminating air and noise pollution.

3.   Recent Restructuring – Late last year, ECOtality raised $20.5 million in equity financing from various institutional investors. In addition to the capital raise, the debenture holders agreed to convert all $9.1 million of existing debentures and related warrants into equity.  ECOtality then completed a 1:60 reverse split of its shares that now trade under its new symbol ETLE.

4.   Filing to List on NASDAQ – Back on February 16, it was announced that ETLE filed to gain a listing on the NASDAQ.   ECOtality would gain tremendous exposure from additional investors in The United States and worldwide.

5.   China Venture’s Access to $300 Million Financial Facility – On March 1, it was announced that ECOtality JV partner in China, Shenzhen Global Investment Limited, obtained a credit agreement with China Construction Bank, and has committed to provide up to U.S.$300 million for product financing of ECOtality’s networked electric vehicle (EV) charging systems in global markets.  ECOtality’s CEO stated, ‘”This is a major milestone for creating value for our shareholders as it provides us the capital needed to become the dominant player in the EV marketplace with no current dilution to our shareholders."

6.   Innergy Power – This ECOtality subsidiary is the only North American manufacturer of both renewable energy solar modules and rechargeable batteries, and its solar photovoltaic (PV) product line addresses the burgeoning worldwide demand for solar energy products and off-grid power.  This division should see huge revenue growth as America goes green.

7.   Growth in Electric Vehicles and High Price of Oil – Electric, hydrogen and hybrid powered vehicles are coming.  Tesla, Nissan, Mitsubishi, Dodge, Ford and Audi are just a few auto makers that have aggressive plans to roll out electric and green energy run vehicles in the coming years.  ECOtality plans to be positioned to fulfill the need to power these cars.  Also, the price of oil has just skyrocketed again to nearly $90/barrel.  The coming high price of gasoline will likely weigh heavily again on consumers looking for alternatives.

8.   FuelCellStore.com - Based in San Diego, California and with active international operations in Japan, Russia, Italy, and Portugal, Fuel Cell Store develops, manufacturers, and sells a diverse and comprehensive range of fuel cell products including fuel cell stacks, systems, component parts and educational materials.

9.   Recognition by President Obama and Energy Secretary Chu – In late January, U.S. President Barrack Obama recognized ECOtality in this State of the Union address and Energy Secretary Steven Chu at The Washington Auto Show.  The U.S. government has clearly shown its support to ECOtality through its words AND dollars.

10. Low Market Cap Relative to Market Size – The energy market and the products that create and distribute it is simply massive.  There will be many winners in the race to deliver quality products in green energy.  We believe ECOtality is solidly positioned to be among the biggest winners, and with a current market cap of only about $30 million it is dirt cheap in our opinion.

Electric motors are energy efficient, environmentally friendly, have performance benefits, and reduce energy dependence.  However, most EV’s can only go about 100 to 200 miles before recharging, can take hours to recharge, and the battery can be expensive, heavy and large. 

The Solution: ECOtality envisions a future in which its proprietary fast charge technology, Minit-Charger, will be available to EV owners at convenient locations such as the shopping mall, the supermarket, or the park.  The Minit-Charge technology can provide a safe and meaningful charge for an EV in approximately 15 minutes.  Car and battery manufacturers are quickly making advancements by creating smaller and lighter batteries capable of powering vehicles for a longer distance.

The Green Baron Report thinks ECOtality is at the forefront of providing green energy products and solutions, and that its stock (BB: ETLE) will soon begin to properly reflect the upside potential of its products as automakers and others meet the demand.  A move to the NASDAQ should bring more institutional buyers and larger retail investors.  Although we see at least a 50% move in ETLE shares over the near-term, this is a “Green Energy” stock that could go to a ridiculous price on the upside longer-term, and appears to have a very bright future.

Stay updated with ECOtality (BB: ETLE) – Sign up to be sent all new press releases and news about the company as it becomes available.  Go to:

http://www.ecotality.com/news/newsletter.php

About ECOtality, Inc.

ECOtality, Inc. (OTCBB: ETLE), headquartered in Tempe, Arizona, is a leader in clean electric transportation and storage technologies. Through innovation, acquisitions, and strategic partnerships, ECOtality accelerates the market applicability of advanced electric technologies to replace carbon-based fuels. 

As the parent company of Electric Transportation Engineering Corporation (eTec – www.etecevs.com), Innergy Power Corporation (www.innergypower.com), and Fuel Cell Store (www.fuelcellstore.com), ECOtality offers solar, hydrogen, fuel cell, advanced battery, electric vehicle and fast-charging products, services and solutions. Through development and commercialization of clean electric technologies, ECOtality is focused on changing the world’s consumption behavior to one that is more environmentally friendly, socially responsible and commercially viable for today and future generations.

ECOtality Subsidiaries:

Electric Transportation Engineering Corporation (eTec): eTec is a recognized leader in the research, development and testing of advanced transportation and energy systems. Utilizing its patented charging algorithm, eTec manufactures the Minit-Charger line of fast-charge systems for airport ground support equipment, material handling equipment, transit vehicles (buses) and light duty passenger cars. The Minit-Charge technology can provide a safe and meaningful charge for an EV in approximately 15 minutes.

With a history in electric transportation that dates back to 1989, eTec has worked on every EV initiative in North America since the 1990’s. The eTec Minit-Charger line of fast battery charging systems enables a more environmentally-friendly, energy- and cost-efficient means to recharge batteries for electric vehicle (EVs and PHEVS), mobile material handling, airport ground support, and marine and transit applications. eTec’s Minit-Charger technology provides the fastest charge possible while improving overall battery life, preventing overcharging, reducing the need for multiple batteries, and eliminating air and noise pollution.

Innergy Power Corporation: Innergy Power is the only North American manufacturer of both renewable energy solar modules and rechargeable batteries, and its solar photovoltaic (PV) product line addresses the burgeoning worldwide demand for solar energy products and off-grid power.

Innergy Power's fiberglass reinforced panel (FRP) solar modules are designed to meet a broad range of applications for emergency preparedness and recreation, where quality, durability, rugged construction and light weight are important in the outdoor environment. Applications include logistics tracking, asset management systems, off-grid lighting, mobile communications, mobile computing, recreational vehicles, signaling devices and surveillance cameras. 

Fuel Cell Store: Fuel Cell Store offers consumers the widest array of fuel cell products from around the globe. Based in San Diego, California and with active international operations in Japan, Russia, Italy, and Portugal, Fuel Cell Store develops, manufacturers, and sells a diverse and comprehensive range of fuel cell products including fuel cell stacks, systems, component parts and educational materials.

In addition to primary retail operations, Fuel Cell Store also offers consulting services for high schools, colleges, and leading research institutes, and is available to host workshops, conferences and corporate events. Fuel Cell Store is the leading market place for fuel cell stack, component, and hydrogen storage manufacturers to unite with consumers and is an attractive source for hydrogen and fuel cell industry activity and direction. To learn more about the exciting fuel cell technology and shop online, please visit www.fuelcellstore.com. 

The EV Project: On August 5, 2009, ECOtality's subsidiary, eTec, was awarded a grant of $99.8 million from the US Department of Energy to undertake the largest deployment of electric vehicles (EVs) and charging infrastructure in history, The EV Project. The EV Project will include the deployment of 10,950 Level 2 (220V) chargers, 260 Level 3 fast-chargers and 4,700 Nissan LEAF zero-emission electric vehicles in five states: Arizona, California, Oregon, Tennessee, and Washington.

The EV Project will collect and analyze data to characterize vehicle use in diverse topographic and climatic conditions, evaluate the effectiveness of charge infrastructure, and conduct trials of various revenue systems for commercial and public charge infrastructure. The ultimate goal of The EV Project is to take the lessons learned from the deployment of these first 4,700 EVs, and the charging infrastructure supporting them, to enable the streamlined deployment of the next 5,000,000 EVs. 

EV Micro-Climates: ECOtality’s EV Micro-Climate program is an integrated turn-key program that advances select areas for the adoption of electric transportation. Beginning with extensive feasibility and infrastructure planning studies, the program provides a blueprint for a comprehensive EV infrastructure system and provides detailed action plans for its successful execution and continued maintenance. eTec will coordinate relevant governmental organizations, utilities, automotive manufacturers, and strategic regional organizations to ensure that key cities are prepared for consumer adoption of electric transportation.

The implementation of an EV Micro-Climate includes physical charge infrastructure installations at residential, commercial and public locations, as well as comprehensive regulatory, public awareness and marketing programs to support the various value chains associated with the EV Micro-Climate.

Recent Key Press Releases

Tuesday, April 6, 2010 – Underwriters Laboratories Named Exclusive Nationally Recognized Testing Laboratory for Groundbreaking Electric Vehicle Deployment - Northbrook, Ill., - Underwriters Laboratories (UL), a global leader in safety testing and certification, was recently named the exclusive Nationally Recognized Testing Laboratory for The EV Project, a groundbreaking study of electric vehicle (EV) charging station infrastructure. The company signed a memorandum of understanding with Electric Transportation Engineering Corporation (eTec), a wholly owned subsidiary of ECOtality, Inc. (OTCBB: ETLE), to test and certify eTec’s vehicle charging stations that will be used in the project. UL joins eTec, U.S. Department of Energy (DOE) and more than 40 other partners embarking on the largest deployment of electric vehicles and charge infrastructure in history.

The EV Project began in October 2009 when ECOtality’s eTec was awarded a federal stimulus grant of nearly $100 million from the DOE, and will deploy 4,700 zero-emissions vehicles, the Nissan LEAF, for the three-year study. The vehicles will be powered by 11,210 UL Listed charging stations in homes, and commercial and public locations in five U.S. states: Arizona (Phoenix and Tucson), Washington (Seattle), Oregon (Portland, Salem, Corvallis and Eugene), California (San Diego) and Tennessee (Chattanooga, Knoxville and Nashville).

“UL’s partnership with eTec and involvement in The EV Project exemplifies our commitment to the development and deployment of safe, reliable clean technologies,” said Gary Savin, vice president and general manager, UL Power and Controls business unit. “Public safety remains essential as governments, manufacturers, public utilities, certification organizations and other partners work together to build a global electric vehicle infrastructure and introduce safe products to the marketplace more quickly and efficiently.”

Manufacturers work with UL to develop safer products and increase consumer confidence. To support the advancement of EV infrastructures, UL tests and certifies products and components such as electric vehicle large batteries, charging stations and power cord sets to the safety standards it publishes.

UL will test and certify eTec’s Level Two charging systems and Level Three DC fast chargers to its safety requirements, UL Subject 2594, and its standard for Safety of Electric Vehicle Charging System Equipment, UL 2202, respectively. These standards and requirements are used to assess the safety of the overall charging systems and interoperability of its components.

Once UL certified, Level Two plug-in systems will be installed in homes of the electric vehicles owners for overnight charging, as well as in many publicly accessible areas. Level Three fast-charge stations, which are capable of charging an EV battery to 80 percent capacity in 15 to 20 minutes, will be installed in a variety of commercial venues in participating cities to further extend the range of electric vehicles. 

ECOtality’s President and CEO Jonathan Read said, “Our goal is to facilitate simple, smart and effective transition to electrically-powered vehicles in the United States and around the world. I am very pleased to have UL join us in reaching that goal.”

eTec’s President and CEO Don Karner added, “This is an exciting and pivotal time in the EV industry.  UL’s experience in ensuring the safety of consumers is critical to the success of The EV Project, and the successful launch and acceptance of electric transportation.”

The EV Project will collect data that will allow project partners to analyze vehicle use in diverse topographic and climatic conditions, evaluate the effectiveness of charge infrastructure, and test revenue systems for commercial and public charge infrastructure. For more information about The EV Project, visit www.theevproject.com.

Friday, March 19, 2010 - ECOtality Showcases ‘The EV Project’ - Participates in Build It Green Expo & Conference in Phoenix- Phoenix, AZ - ECOtality, Inc. (OTCBB: ETLE), a leader in clean electric transportation and storage technologies announced today that it will showcase The EV Project – the largest-ever rollout of electric vehicle infrastructure – during this week’s Southwest Build It Green Conference and Expo in Phoenix, Arizona.

The Southwest Build It Green Conference and Expo runs through Saturday at the Phoenix Convention Center and will offer a look at the latest in green technology. Whether you a home owner or a business owner, you will find ways to create greener living and working spaces.

At the Conference, ECOtality, and its subsidiary, eTec (Electric Transportation Engineering Corporation) are proud to provide an exhibit with information about The EV Project. The EV Project was created in August 2009, when eTec was awarded a federal stimulus grant of nearly $100 million from the U.S. Department of Energy. The grant is funded through the American Recovery and Reinvestment Act (ARRA) with the goal of creating thousands of new jobs, preserving existing jobs, and jump-starting the economy.

The EV Project will support electric vehicles with home-base, commercial and public chargers in major markets in five states: Arizona (Phoenix & Tucson metropolitan areas), Washington (Seattle area), Oregon (Portland, Salem, Corvallis and Eugene), California (San Diego) and Tennessee. With a match from partners, The EV Project has a total value of more than $200 million.

One of the project partners is Nissan, which will put its fully-electric, zero-emission LEAF on the road at the end of this year. With permission from the vehicle owners, The EV Project will collect and analyze data to evaluate the effectiveness of the new EV charging infrastructure that will support all electric vehicles, including the LEAF. Lessons learned from The EV Project will enable the streamlined deployment of electric vehicles nationwide.

Thursday, March 11, 2010 – ECOtality, Inc. to Present at the Roth Capital Partners 22nd Annual OC Growth Stock Conference - Company to Present on Wednesday, March 17 at 8:30 a.m. (PDT) - ECOtality, Inc. announced today that the Company will be presenting at the Roth Capital OC Growth Stock Conference on Wednesday, March 17, 2010 at 8:30 a.m. (PDT) in Laguna Niguel, California.

Jonathan Read, ECOtality's President and Chief Executive Officer, will provide an update on the Company's involvement in the largest-ever deployment of Electric Vehicles and infrastructure. Mr. Read will also discuss details pertaining to ECOtality's joint venture in China, Shenzhen Goch Investment and their partner's attainment of a credit facility agreement with China Construction Bank for a credit line that will provide access to $300 million of the credit facility to ECOtality China for product financing of ECOtality's networked electric vehicle (EV) charging systems.

There will be a corresponding webcast of the presentation, which can be accessed by visiting: http://www.wsw.com/webcast/roth23/cris/. For more information about ECOtality, please visit www.ecotality.com.

Monday, March 1, 2010 - ECOtality, Inc. Announces Its China Venture's Access to $300 Million Financing Facility from China Construction Bank - Facility Provides Financing for ECOtality Electric Vehicle Charging Systems to Accelerate EV Adoption Worldwide - ECOtality, Inc. announced that Shenzhen Goch Investment Limited, the partner of ECOtality's joint venture in China (ECOtality China), has obtained a credit facility agreement with China Construction Bank for a credit line of Renminbi (RMB)10 billion (U.S. $1.5 billion). Shenzhen Goch Investment has committed to providing up to U.S. $300 million of the credit facility to ECOtality China for product financing of ECOtality's networked electric vehicle (EV) charging systems to utilities, governments, and major commercial and retail clients in global markets.

"This financing facility represents a critical achievement in expanding ECOtality’s position as the world leader in EV charging solutions," said Jonathan Read, President and CEO of ECOtality, Inc. "The facility will provide ECOtality China with the ability to offer advanced networked EV charging systems at a low cost to its customers. This credit facility positions ECOtality to immediately capitalize upon substantial opportunities with international governments, utilities and vehicle customers and will benefit consumers by reducing the initial cost of charging equipment ownership, which, in turn, will accelerate EV adoption worldwide. This is a major milestone for creating value for our shareholders as it provides us the capital needed to become the dominant player in the EV marketplace with no current dilution to our shareholders."

ECOtality China has access to, subject to approval on a project-by-project basis, the credit facility controlled by Shenzhen Goch and held by China Construction Bank. Utilizing the resources of ECOtality China, ECOtality will offer 3-9 year credit facilities to governments, utilities and vehicle manufacturers in the U.S. and elsewhere to defray the initial costs of EV charging systems for consumers and encourage early and widespread use of ECOtality charging systems and the associated network.

"Shenzhen Goch Investments is honored to be selected by China Construction Bank as one of its fifteen strategic clients in China to receive the $1.5 billion credit facility," said Dr. Dongsheng Gong, Chairman of Shenzhen Goch Investments. "This credit facility is earmarked primarily for new energy and infrastructure projects and will support our various financing activities including export finance. ECOtality China, one of our key strategic investments, will be given priority access to this credit facility for up to $300 million."

In September 2009, ECOtality and Shenzhen Goch Investments signed definitive documents to establish two joint venture companies in China. Accordingly, $10 million was provided by Shenzhen Goch to establish ECOtality China, a joint venture for the manufacture and assembly of electric vehicle charging equipment, and $5 million for a joint venture to market and sell these charging systems in China.

Tuesday, February 16, 2010 - ECOtality, Inc. Announces Filing for NASDAQ Listing - ECOtality, Inc., announced today that the Company has filed an application to list its common stock on the NASDAQ Capital Market.

“We believe the move to the NASDAQ Capital Market is the next logical step in the Company’s future growth and will allow our Company to gain exposure and be recognized by a broader segment of the investment community,” said ECOtality President and CEO Jonathan Read. “With rapidly increasing operations within the United States and increased activity in the international markets, management believes now is the time to move to a larger exchange. As we move forward with the deployment of EV infrastructure on a global scale, a NASDAQ audience will allow us to attract additional investors and improve shareholder value.”

In the U.S., ECOtality’s wholly-owned subsidiary, eTec (Electric Transportation Engineering Corporation) is the project manager for The EV Project, and will oversee the largest-ever rollout of electric vehicle infrastructure in the United States. Last fall, the U.S. Department of Energy – through the American Reinvestment and Recovery Act (ARRA) – awarded nearly $100 million to create that infrastructure, support renewable energy and most importantly, to create jobs. With a match from partners, the total project value is approximately $200 million.

Globally, ECOtality continues to expand. Earlier this year, the company announced creation of ECOtality Australia Pty. Ltd., headquartered in Brisbane, Queensland.

The company is already seeing success there in its marketing and distribution of battery-charging equipment to on-road electric vehicles (EV), industrial equipment, and electric airport ground support equipment (GSE).

In 2009, ECOtality also entered into a joint venture with China’s Shenzhen Goch Investment, LTD., providing $15 million to establish manufacturing and distribution for EV charging systems in China.

The NASDAQ listing application is subject to review and approval by NASDAQ’s Listing Qualifications Department for compliance with all NASDAQ Capital Market Standards. NASDAQ’s review process is thorough and may take an extended period of time before completion. While the Company intends to satisfy all of NASDAQ’s requirements for initial listing, no assurance can be given that its application will be approved.

Thursday, January 28, 2010 - Energy Secretary Chu Recognizes ECOtality/eTec for EV Progress - eTec's Karner Invited as Guest of Department of Energy - U.S. Department of Energy Secretary Steven Chu today recognized ECOtality, Inc. (OTCBB: ETLE), and its wholly owned subsidiary, eTec (Electric Engineering Transportation Corporation), for the company's work toward establishing robust electric vehicle charging infrastructure in the United States. Secretary Chu made his remarks at the Washington Auto Show in Washington, D.C. today during a news conference to announce financing that will enhance U.S. electric vehicle manufacturing.

"eTec is working on the largest EV infrastructure deployment in the world, and we are working very closely to get EVs on the road," said Secretary Chu. "We need charging stations and infrastructure - it is very important."

Secretary Chu announced that the Department of Energy has closed a $1.4 billion loan agreement with Nissan North America, Inc. The loan will support the modification of Nissan's Smyrna, Tenn., manufacturing plant to produce the Nissan LEAF, a zero-emission, all-electric vehicle, and the lithium-ion battery packs to power them.

In August 2009, ECOtality's subsidiary, eTec, was awarded a federal stimulus grant of nearly $100 million from the U.S. Department of Energy (DOE). The grant is funded through the American Recovery and Reinvestment Act (ARRA), with the goal of creating thousands of new jobs, preserving existing jobs and jump-starting the economy.

The $100 million DOE grant is facilitating The EV Project, the largest rollout of electric vehicle infrastructure in the United States. With a match from project partners, The EV Project has a total value of more than $200 million, and will support electric vehicles with home-base, commercial and public chargers in major markets in five states: Arizona (Phoenix & Tucson areas), Washington (Seattle area), Oregon (Portland, Salem, Corvallis and Eugene), California (San Diego) and Tennessee.

eTec President and CEO Don Karner attended the announcement as a guest of Secretary Chu. Karner said, "The EV Project is paving the way for widespread acceptance of electric vehicles, and we are proud to be working with the Department of Energy to achieve the goal to create jobs and end our dependence on foreign oil."

For more information about The EV Project, please visit www.theevproject.com.

Wednesday, January 27, 2010 - President Honors ECOtality/eTec in State of the Union Address - eTec's Karner a Guest of the First Lady - In his State of the Union address tonight President Barack Obama honored Arizona-based ECOtality, Inc. (OTCBB: ETLE), a leader in clean electric transportation and storage technologies, and its wholly-owned subsidiary, eTec, with a reference to the companies and to the vital role they play in job growth and in renewing the national economy.

President Obama said, "The plan that has made all of this possible, from the tax cuts to the jobs, is the Recovery Act. That's right - the Recovery Act, also known as the stimulus bill. Economists on the left and the right say that this bill has helped save jobs and avert disaster. But you don't have to take their word for it. Talk to the small business in Phoenix that will triple its work force because of the Recovery Act."

That Phoenix business, mentioned by President Obama, is ECOtality's subsidiary eTec. The company is the project manager for The EV Project, and, with its 40+ project partners, will oversee the largest-ever rollout of electric vehicle infrastructure in the United States. Last fall, the US Department of Energy - through the Recovery Act - awarded nearly $100 million to create that infrastructure, support renewable energy and most importantly, to create jobs.

Jonathan R. Read, CEO of ECOtality said, "The President's acknowledgement of our company is a strong vote of confidence for the transformative work we are doing, and a tribute to all our employees who have participated in making us a cutting-edge force in this emerging electric-vehicle industry."

The EV Project will deploy 4,700 zero-emissions electric vehicles and will establish approximately 11,210 electric vehicle charging stations in home-base, commercial and public locations to support the public adoption of plug-in vehicles in major markets in five states: Arizona (Phoenix & Tucson metropolitan areas), Washington (Seattle area), Oregon (Portland, Salem, Corvallis and Eugene), California (San Diego) and Tennessee (Chattanooga, Knoxville and Nashville).

Although The EV Project is only a few months old, it is already responsible for the creation of 15 new jobs in 2009, with another 27 anticipated in 2010. Work to expand eTec's facility in Phoenix injected cash into the local economy and kept another nearly 50 people employed through the contractors involved in the construction. An estimated 750 jobs are likely to be created over the life and scope of the project.

eTec President & CEO Don Karner attended the speech tonight in the House of Representatives chamber as a guest of First Lady Michelle Obama.

Karner said, "It is hard to find the words to describe how honored and privileged I am to be here. The work we are doing with our partners on The EV Project is critically important, because it will inform the way electric vehicle infrastructure is established in the United States and around the world."

Read said, "Under Don's guidance, eTec has been the leader of this business for more than two decades, and those of us in the ECOtality organization are incredibly proud tonight." He added, "The President remarked that he has never been more hopeful about the future of the United States than he is now. We share that hope and that optimism, and are deeply grateful for Administration's confidence in us and in our partners in The EV Project."

Wednesday, January 27, 2010 - ECOtality to Discuss New EV Technologies - ECOtality, Inc. announced that Don Karner, President of ECOtality's wholly owned subsidiary, eTec (Electric Transportation Engineering Corporation), will participate in a panel discussion of new technologies and new challenges facing the electric vehicle industry. The discussion will occur at the annual meeting of the Electric Drive Transportation Association (EDTA) in conjunction with the Washington Auto Show at the Washington, D.C. Convention Center.

The discussion, titled "Unlocking the Grid: First and Second Wave Charging Infrastructure and Options," will take place from 8:30 a.m. - 10:00 a.m. ET on Thursday, January 28, 2010.

ECOtality's subsidiary, eTec, was recently awarded a cooperative federal grant of nearly $100 million from the U.S. Department of Energy funded through the American Recovery and Reinvestment Act (ARRA), to implement The EV Project. The EV Project will establish approximately 11,210 electric vehicle charging stations in home-base, commercial and public locations to support the public adoption of plug-in vehicles in major markets in five states: Arizona (Phoenix & Tucson areas), Washington (Seattle area), Oregon (Portland, Salem, Corvallis and Eugene), California (San Diego) and Tennessee (Chattanooga, Knoxville and Nashville).

Tuesday, January 26, 2010 – ECOtality Unveils Its First Electric Vehicle Networked Software - Provides Real Time Connectivity for Users - ECOtality, Inc. will provide a preview of its first generation of internet-based software for advanced electric vehicle charging. The software, developed by eTec (Electric Transportation Engineering Corporation), a wholly-owned subsidiary of ECOtality, will be on display this week at the Electric Drive Transportation Association (EDTA) conference held in conjunction with the Washington Auto Show in Washington, D.C. A basic software demonstration can be viewed at www.theEVproject.com.

"This is an innovative move forward for ECOtality as we continue to cement our role as the leading EV solutions provider," said ECOtality President and CEO Jonathan Read. "Our software platform will allow EV drivers to log in via a website to remotely check the charge status of an EV at any ECOtality charge station, initiate and control the vehicle charging, and even help drivers locate the nearest charging stations."

The hallmark of this signature software is convenience. Consumers will be able to use the networked portal to program the time of charge, for example, and choose the least expensive, 'off-peak' time periods in which to charge. Custom text and email alerts will remind drivers to plug in their vehicles, and will notify them when there is a change in charging activities - including whether a charge is complete or has been interrupted. To alleviate range anxiety, a GIS-based mapping system will help drivers find charging stations, identify how many chargers are available at a particular location and whether or not an individual charger is in use.

"This software helps streamline the transition from gas to electric powered vehicles, allowing consumers to charge where they actually spend their time, and providing them peace of mind, knowing that a way to charge is always just around the corner," said Read. "This software will also provide substantial insight into potential repeat revenue models to help develop economically viable business models for the industry."

The software is being developed by ECOtality's subsidiary, eTec, for The EV Project, the largest-ever rollout of electric-vehicle infrastructure in the United States. In August 2009, the company was awarded a cooperative federal grant of nearly $100 million from the U.S. Department of Energy, funded through the American Recovery and Reinvestment Act (ARRA), to implement The EV Project. The EV Project will establish approximately 11,210 electric vehicle charging stations in home-base, commercial and public locations to support the public adoption of plug-in vehicles in major markets in five states: Arizona (Phoenix & Tucson metropolitan areas), Washington (Seattle area), Oregon (Portland, Salem, Corvallis and Eugene), California (San Diego) and Tennessee (Chattanooga, Knoxville and Nashville). Use of the new software comes at no charge to the Project participants; data gathered through this pilot will help evaluate the overall effectiveness of The EV Project.

Primary Corporate Officers

Jonathan R. Read - President and Chief Executive Officer - Jonathan Read is an entrepreneur, experienced brand manager, international developer and licensor with a passion for the discovery and realization of clean technology solutions. Over the last 30 years, Read has grown corporations in various markets through global licensing agreements, strategic partnerships and creative management guidance.

At ECOtality, he brings his executive management experience to the team. He is instrumental in shaping the direction of the company with a vision to transform nascent clean technologies for global commercial adoption through commercialization and licensing agreements.

Prior to founding ECOtality, Read was the founder, former Chairman and CEO of Park Plaza International (Park Inn International/Park Plaza Worldwide). Read grew the hotel chain from just four hotels to a leading global hotel group focused on licensing and joint ventures with operations in 32 countries. He sold the companies to Carlson Hospitality and Golden Wall Investments in 2003.

Read also served as Chairman and CEO of Shakey's International from 1984 to 1989. After further expanding the business into a worldwide franchise and licensing group with operations in the United States, Southeast Asia, Japan, South America, Mexico, Europe and the Caribbean, Read sold the global corporation in 1989.

Donald B. Karner, President and Chief Executive Officer, eTec Co-Founder - Don Karner has thirty years of engineering and technical project management experience. He spent fifteen years the electric utility industry where he developed and implemented strategic direction for engineering, operating and maintenance organizations in nuclear, fossil, environmental and rate-making arenas. The balance of Mr. Karner’s experience has been with advanced vehicle design and fueling infrastructure as the President of Electric Transportation Engineering Corporation.

Electric Transportation Engineering Corporation (eTec) specializes in advanced fuel vehicle and infrastructure development for both on and off road battery electric, hybrid electric, plug-in hybrid electric and hydrogen-fueled vehicles. In addition to his management responsibilities, Mr. Karner also serves as Technical Manager for the US Department of Energy Advanced Vehicle Testing Activity. In this capacity, he has directed more than 6 million miles of vehicle testing and evaluated more than two hundred advanced fuel vehicles.

Mr. Karner holds a Bachelor of Science degree in Electrical Engineering from Arizona State University and a Master of Science degree in Nuclear Engineering from the University of Arizona. He is also a graduate of the Public Utility Executive Program of the University of Michigan School of Business.

Kevin P. Morrow, Executive Vice President, eTec Co-Founder - Morrow has a bachelor’s in Electrical Engineering and 20+ years experience with advanced energy technologies, including electric and hydrogen vehicles, photovoltaics and related infrastructure requirements. Morrow oversaw the Salt River Project (SRP) Electric Vehicle Program which included evaluating electric utility infrastructure impacts, evaluating and testing a fleet of electric vehicles utilizing fast charging methods and regular overnight charging, and managing SRP’s participation in the General Motors PrEView program conducted in Phoenix Arizona (a market precursor to the introduction of the GM EV1 electric vehicle. Morrow is a current and active voting member of SAE J1772, J2836 & J2293 EV Connector and communication committees. Morrow is also active on the NEC Article 625 sub-committee formed through the EPRI IWC program to submit recommended changes to the current Article for the next revision.

Colonel Barry S. Baer - Chief Financial Officer - Colonel Barry S. Baer has enjoyed an extensive career in financial management and formerly served as the CFO at Obsidian Enterprises, Inc. prior to joining ECOtality. In addition, Colonel Baer has served as CFO at a number of manufacturing corporations including: Max Katz Bag Company and Apex Industries. Previously, he worked with the City of Indianapolis as its Director of Public Works. Currently, Colonel Baer also serves as CFO for Favored, Inc. (FVRK.PK) and was a member of the State of Indiana Unemployment Insurance Board.

As a retired U.S. Army Colonel and a Certified Public Accountant, Colonel Baer's military service includes Commander of an armored cavalry troop in Vietnam; Director of the Accounting Systems for the U.S. Army; Commander of the 18th Finance Group during Operation Desert Shield/Desert Storm in the first Gulf War and Deputy Chief of Staff for Resource Management for the Army Material Command.  Colonel Baer earned his bachelor’s degree in accounting and master’s degree from the University of Colorado.

Dr. Jerry Y.S. Lin - Chairman of the Technology Committee - Dr. Jerry Y.S. Lin provides guidance on technical issues related to the company’s effort in the development of various renewable energy technologies. This is in addition to his role as Professor and Department Chair of Chemical Engineering at the Arizona State University (ASU) in Tempe, Arizona.

Dr. Lin’s extensive teaching career has encompassed professorships at the Technology University of Cincinnati, where he served as Professor of Chemical Engineering and Co-director of the NSF Center for Membrane Applied Science, and a post-doctoral staff position at the University of Twente in the Netherlands. His expertise in inorganic membranes, solid oxide fuel cells, adsorption and catalysis has resulted in more than 150 refereed journal publications, 2100 SCI citations, and he currently holds three patents.

Dr. Lin is also a much sought after speaker, having presented at more than 100 global lectures in academia and industry events. Dr. Lin has received numerous international professional and academic awards including the United States National Science Foundation Career Award. He has also headed many research programs funded by such federal agencies as the United States Department of Energy and Department of Defense, and private sector companies such as Amoco, BP, Exxon, Honda and the Petroleum Research Board.

Dr. Lin has served on editorial boards of several journals including the Journal of Membrane Science. He was the conference chairman of the 8th International Conference on Inorganic Membranes (ICIM8).  Dr. Lin earned his bachelor’s degree from Zhejiang University in China, and his master’s and doctorate degrees in chemical engineering from Worcester Polytechnic Institute in Massachusetts.

Colin Read - Vice President of Corporate Development - Colin Read is responsible for overseeing strategic corporate initiatives, international expansion and business development. Read has significant experience in politics, public relations and traditional media. Before coming to ECOtality, Read worked on various congressional and mayoral political campaigns. Read’s previous experience includes work for Edelman Public Relations in Washington, D.C., one of the most prestigious international PR firms. At Edelman, Read was in the healthcare branch and collaborated with Fortune 500 companies, government agencies and leading international health organizations. Prior to Edelman, Read was employed at Arizona Monthly Magazine, one of the state’s premier politics and lifestyle magazines. Read earned his bachelor’s degree at Claremont McKenna College, and received his master’s in business administration with an emphasis in international business at Arizona State University.

Alana Chávez-Langdon - Vice President of Government Relations and Public Affairs - Alana Chávez-Langdon is responsible of managing corporate government relations operations and external public affairs initiatives. She will work with a national team to implement The EV Project and monitor environmental, renewable energy, alternative transportation, and sustainability policy issues. Ms. Chávez-Langdon has previously held positions with the Maricopa Association of Governments, City of Phoenix, Republican National Committee, U.S. Department of State, City of Tempe, and several private sector public affairs, advertising, and marketing communications firms. She is an active member of her community, participating on several boards and commissions focusing on community development and human services issues. Ms. Chávez-Langdon received her Masters of Public Administration and undergraduate degree from Arizona State University.

Green Baron Conclusion

ECOtality, Inc. (BB: ETLE) has evolved over years of innovative development to become a recognized leader in the rollout of electric vehicle infrastructure.  The nearly $100 million grant to its subsidiary eTec recognized further by the President in his State of the Union address is a testament to the future of ECOtality.  Additionally, the $300 million credit facility provided through its JV partner in China should accelerate EV adoption worldwide. 

The support for stocks following a reverse split is often weak in the ensuing months.  Even though ETLE appears to be on its way to the NASDAQ, it has not occurred yet and therefore has not attracted support from these buyers.  The Green Baron Report views this dip as an ideal time to accumulate shares, especially as positive news announced over the past few months further has gone virtually unnoticed. 

The Green Baron Report truly believes ETLE could evolve into a popular NASADAQ high flying stock.  As more investors and analysts grow to understand the value and potential of ECOtality, it should make its way much higher.  If you only buy one “Green Energy” stock this year, it ought to be this one. 

Company Contacts:

Media:

ECOtality Inc.

Jeanine L'Ecuyer

(480)219-5005

jlecuyer@ecotality.com

 

Investor Relations:

Alliance Advisors for ECOtality

Thomas Walsh

(212)398-3486

twalsh@allianceadvisors.net